Articles

Spam — everyone gets it, but most people don’t want it. Spam is email or other marketing materials that customers do not ask for but are sent to them anyway. Most of the time, spam is irritating to your clients, and it can give you a bad reputation among your [...]

Your web presence is the cornerstone of your online SEO marketing plans — without a great website and associated web presence you’re missing out on a big business opportunity! Whether you’re just starting out, or hoping to improve your already existing web presence, there are ways you can better your [...]

Your dedicated customers probably know that you have a web presence, but what about new customers, or people who have yet to encounter your business? Using your web presence to capture new business, and remind existing customers of your products and services, can only help with your company’s success. Here’s [...]

Nearly every business has an online presence these days – it’s rare to discover a business, no matter how small, without some sort of internet or social media presence. Whether you have had a website for a long time or are just dipping your toes into the web world, there [...]

Your local business is expanding – great! As you step into the world of branding and identity and develop your social presence on the internet, you might feel a bit lost. Avoid making these common mistakes and you are more likely to succeed. When people Google a local business, they’ll [...]

If you don’t know about the inner workings of Google graph, search engine optimization techniques, and Google local business tools, you may not fully understand just how much work goes into having your website appear high up in Google search engine results page rankings. You want your customers to find [...]

Email is a great way to market to your customers and keep up with your web presence, but you should never send spam on purpose. Spam, whether it is through email or search engine spam, is unwanted and irritating to customers – and that is if your emails even get [...]

The QUART mindset helps businesses reach their potential with search engine optimization, making it easier to figure out how to use SEO to your advantage. QUART stands for Quality, Uniqueness, Authority, Relevance, Trust, each an important value in making your content the best it can be. Quality Anyone can churn [...]

Web internet marketing and ecommerce website design should be carefully considered with a plan put in place before hitting publish. You will want to launch your local business as a fully developed site to best impress your future clients, furthering your chances of success rather than starting out with something [...]

Business entrepreneurship might seem like a piece of cake – think of a great business idea, implement it, and watch your company take off! But as anyone involved in business entrepreneurship knows, there are hidden pitfalls, challenges, and tips and tricks to business entrepreneurship that you might not know. Here [...]