Articles

Local SEO refers to optimizing your business’s online presence so that users doing proximity searches find your listing at the top of search engine results pages (SERPs). According to WordStream, 72% of consumers visit a store within five miles after doing a local search. Google “near me” searches doubled in [...]

If you use email, you probably receive a huge volume of e-newsletters. A lot of them go straight to your trash folder, like so much junk mail tossed into the recycling bin. There are so many unopened e-newsletters sitting in people’s inboxes waiting for somebody to pay them a moment [...]

Today, Fasturtle’s Digital Pros Eric Olsen and Graham Ware caught us up with the most current trends in generating ROI from SEO and content convergence. We also talked about the FCC’s move to repeal net neutrality rules and what that could mean for digital marketing strategy. Internet Service Providers Comment [...]

Online marketing can be a very tricky course to navigate. If you've done any research on it at all, then you've probably noticed that there's a fairly large number of self-proclaimed "marketing gurus" all over the web - and they all harp on how essential one marketing strategy or another [...]

A short, 10 minute, informational segment on how you triple traffic to your website! Listen Now →

When employing web design firms to create websites for small businesses or websites for local businesses, it's important to consider their understanding of digital marketing. Digital marketing refers to the marketing of products and/or services using digital technologies, including SEO. While digital marketing can include such things as mobile, TV [...]

Even if your business is local or bricks and mortar, you still want a successful online presence. Marketing your brand should be one of your top priorities. If you're not integrating a keyword and SEO strategy into marketing your company, then you're missing out on significant business opportunities. When it [...]

Smartphones and other types of mobile tech are ubiquitous, meaning most of your customers are walking around with a connection to you in their pockets! SEO marketing has to shift to accommodate mobile technology and mobile search. Your web presence extends beyond customers’ home computers, these days, and your SEO [...]

So, you've written the best blog post ever. After coming up with a great title and fabulous content you are confident this one will be the one that finally breaks through. You've been doing this for a while now and just know this post will show up on page one [...]

There are times when understanding all there is to know about search engines and how they operate can get downright overwhelming. After all, it's easy enough to get bombarded by terms that seem so ambiguous; acronyms such as SEO, PPC, PR, ROI, SEM and so many others. SEM services, or [...]