Articles

As a good business owner, you’re probably on the lookout for better ways to market your products and services all the time. You’ll want to find out how to generate greater revenue and increase your profit margins. One way to do that is to make sure you keep providing your [...]

Find better ways to improve your company’s marketing. Take a look at the following strategies and start thinking of a way to incorporate them into your campaigns and efforts. Fix Your Web Design People are visual. They see a bad site, that’s going to make them turn to your competitors. [...]

A wise business owner knows that evolution and growth is the only way to achieve success. If you’ve been doing the same thing for years, it may be wise to revisit your marketing strategy and think about changing it. Here’s why. You Aren’t Getting Results That’s a good enough reason [...]

Find More Customers One of the many challenges small businesses face is finding and keeping customers. When you hire a team of marketing experts, you can count on them to help you achieve your business goals. Digital marketing agencies understand what techniques and campaigns work. They assess and study the [...]

A captivating story is much more entertaining than a long list of facts. Most consumers will remember being entranced by colorful imagery and playful sounds than cold numbers. Using storytelling, businesses are able to engage more people and build customer loyalty. Here are the four main elements for the foundation [...]

SSL stands for Secure Sockets Layer and it is the basic security level you need on your website in order to protect data that travels back and forth between a web browser and the server. SSL security is used anywhere you see a URL with ‘https’ instead of just ‘http’. [...]

Big data and artificial intelligence shape digital advertising. People leave data trails across the web, empowering algorithms to personalize ads and services to specific users. Ever visit an online shop, only to see an ad for similar products later that day? How about subscription services that keep you hooked by [...]

User experience (UX) describes your website from a potential client's point of view. It also affects your website's search ranking, because search engines like Google have a vested interest in users' satisfaction with search results. Here are some of the UX priorities our web dev team at Fasturtle takes into [...]

On social media, everyone strives to get noticed. With all the noise, how do you get signal through to your audience? Engagement People learn to filter out uninteresting content. Choose a strategy that engages audiences with a consistent voice. Whether fun and playful, serious and confrontational or curious and inquisitive, [...]

Search engine optimization strategies change based on Google announcements and industry studies, in which digital pros test and analyze SEO performance.  It’s our job to keep up with the latest and adapt our SEO strategies accordingly. Links: Not Just for Sausages Links come in at the top of Google ranking [...]