Digital Marketing Resources & Articles

Link building is a difficult and time consuming process that is typically used in campaigns for search engine optimization. While it is a lot of hard work, back linking is beneficial as it can significantly improve SEO keyword rankings in Phoenix, increasing exposure and targeted traffic. Once you have committed [...]

In today’s online world, it is important for small businesses to establish a strong online presence in order to stay competitive. Business owners must have a well-designed small business website in San Diego or wherever their business may be located, as well as a strong integrated marketing strategy that includes [...]

Before a customer considers purchasing products or services from a company, they will typically run a search online. If your business doesn’t have a strong search engine optimization strategy, you give the power to others, such as competitors, to tell the story of your company for you. In order to [...]

With 72 hours of video being uploaded to YouTube each minute, there is always fresh material that will continuously drive users to the site. Due to the very high levels of traffic each day, YouTube advertisements are a tool that should be considered when designing or revamping a marketing campaign [...]

In February 2011, Google released a brand new search engine algorithm called Panda in an attempt to filter out the spammy based sites (sites that contain a lot of advertisements), in addition to websites that were using black-hat SEO (techniques such as hidden keywords) against sites with high quality content. [...]

Pinterest is a popular social site among consumers, with 47 percent of online shoppers making a purchasing decision based on something they have seen posted on the site. With a statistic such as this, businesses should be taking advantage of all the benefits the site can offer. In addition to [...]

Link building is a beneficial tool for online marketing in Phoenix. It is an excellent search engine technique that can improve your search rankings overtime, and can also lead to increased exposure, targeted traffic and conversions. While there are a variety of ways that businesses build links, one of the [...]

Landing pages are an essential component for SEO rankings in Scottsdale and cities throughout the country, which many businesses tend to forget. Instead of focusing some of their efforts on landing pages, businesses tend to focus purely on keyword research and optimization of pages to help increase rankings. While high [...]