Digital Marketing Resources & Articles

There isn't an industry the Coronavirus pandemic hasn't affected, including digital marketing. Due to conferences being canceled and employees working remotely, online streaming platforms like Zoom are being used more. There are supply chain issues for products from China, affecting e-commerce. There are a lot more people Googling health topics. [...]

The COVID-19 crisis has caused some businesses across the U.S. to hit the pause button. But many organizations are still in need of certain services they can't provide themselves. So how do you operate like a true digital marketing agency without coming off like you're ignoring the COVID-19 crisis? Here [...]

It's no secret that Wordpress is one of the most popular open-source content management systems. In fact, every day, more than 500 websites are built using Wordpress. Only 60 to 80 websites are built per day on platforms such as Squarespace and Shopify. But sometimes it can be difficult to [...]

Fasturtle's CEO Eric Olsen and Creative Director Amanda Sett were featured on Valley Business Radio X! Listen to their insight on the art and science behind digital marketing, SEO, and social media. LISTEN HERE

In this era of social media, marketing has been made easier for businesses. However, many companies are using social media platforms that make it hard to be top of the search list. Therefore, all business owners need to have various strategies that will make them stand out on social media. [...]

95% of all search traffic goes into the first page of search results. To illustrate, try to recall the last time you went to the second page when you were searching for something. It rarely ever happens. Unless you’re really desperate, there’s no way you’d go as far. This only [...]

When asked if they have a marketing agency in their corner, many novice business owners respond with the same answer. “I don’t need one!” This isn’t just a preference - it’s a mistake that can be costly for your company. If you are one of those business owners that doesn’t [...]

Using keywords to optimize your content for search engine use may sound simple, but it actually takes expertise and effort. Most business owners have plenty of the latter to spare but might struggle with the former. Thankfully, working with an SEO firm can help you find the right keywords and [...]