5 Tips to a Successful Landing Page
Landing pages are an essential component for SEO rankings in Scottsdale and cities throughout the country, which many businesses tend to forget. Instead of focusing some of their efforts on landing pages, businesses tend to focus purely on keyword research and optimization of pages to help increase rankings. While high [...]
PPC: Mobile vs. Desktop
The number of Americans performing searches from smartphones has exploded in recent years, and only continues to grow as the technology becomes cheaper and more readily available. Due to this rising statistic, it is now almost impossible for small businesses to have worthwhile conversations about online marketing without addressing mobile [...]
Why Facebook Should Be Included In Your Small Business Marketing Plan
Social media marketing is a critical component to include in any online marketing campaign. With social media sites, businesses have a tremendous opportunity to connect and engage with customers on a daily basis. While there are a huge number of sites to choose from when creating a campaign for social [...]
The Importance of a Strong Social Media Policy
Traditional websites were once all that was necessary to reach customers, but with the explosion of social media sites, consumer expectations have increased. Businesses today are expected to not only have a website, but also to be active on various online platforms, such as Facebook and Twitter. While most businesses [...]
8 SEO Basics
Search Engine Optimization (SEO) is an essential component to every company’s online marketing strategy. Without strong search engine programs in Phoenix or other areas throughout the country, it becomes much more difficult for your customers to find you and learn how your business can meet their needs. For this reason, [...]
Landing Page Optimization
Landing page optimization is one element that all businesses should focus on when it comes to online marketing in Phoenix or any other city throughout the country. Your landing page is crucial because it is the first place a visitor “lands” after clicking on your link, so it’s important to [...]
7 Reasons Why Your Business Should Hire A Blog Writing Service
Blogging is a great tool to include in your company’s strategy for online marketing in Scottsdale or another city throughout the country. It allows companies to provide their customers with valuable information on their business and the industry while also increasing the performance of their search engine optimization programs in [...]
SEO Considerations for a Responsive Site Redesign
When redesigning your small business website in Scottsdale or any other city throughout the country, there are a number of factors that must be taken into consideration. Many business owners tend to think of a site redesign from a purely cosmetic perspective, such as the graphics, buttons, colors and fonts. [...]
What is Your Bounce Rate Telling You?
A bounce rate is the percentage of people who visit only one page of your custom website in Scottsdale or another city before clicking the back button. If you have a high bounce rate upward of 60 percent, this is typically a cause of concern and should be investigated. While [...]









