SEO Considerations for a Responsive Site Redesign
When redesigning your small business website in Scottsdale or any other city throughout the country, there are a number of factors that must be taken into consideration. Many business owners tend to think of a site redesign from a purely cosmetic perspective, such as the graphics, buttons, colors and fonts. [...]
What is Your Bounce Rate Telling You?
A bounce rate is the percentage of people who visit only one page of your custom website in Scottsdale or another city before clicking the back button. If you have a high bounce rate upward of 60 percent, this is typically a cause of concern and should be investigated. While [...]
The Resurgence of Long-Tail Keywords
The Resurgence of Long-Tail Keywords Long-tail keywords are a combination of three or more search terms that are more specific to the product or service than one or two search terms alone. Traditionally, long-tail keywords have not been as popular a choice in search engine programs in Phoenix as they [...]
77% of Mobile Searches Happen at Home or Work
There are over 100 million active smartphone users in the United States, and this number only continues to grow as technology improves and becomes more affordable. Americans carry their cellphones with them everywhere they go, which makes it easy and convenient to communicate with friends and family via voice and [...]
Why are people unsubscribing from your Emails?
Email marketing in Phoenix is one of the most effective marketing methods businesses can employ. It’s a great way to engage with customers on a regular basis and generally earns businesses a greater return on investment. One of the largest complaints that businesses have about email marketing in Phoenix, however, [...]
5 Ways to Gain More Organic Search Clicks
The click through rate from the search results page is a metric that businesses should be closely monitoring. Over half of all users click on the first result generated by a search engine, so it’s important that your business have a strategy for search engine optimization in Phoenix or wherever [...]
8 Tips for Small Marketing Teams
The majority of those working in online marketing in Phoenix today do so in small teams of five or less people. These small marketing teams are powerhouses, using their time effectively to achieve goals by generating leads, creating content and managing multiple communication tools and mediums. When working in small [...]









